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News Release

March Madness at Moravian to Benefit Leukemia

Bethlehem, Pa., March 16, 2010—Students at Moravian College will need a crash course in “bracketology” to compete in a “March Madness” fund-raiser, sponsored by the Moravian College Bookstore to benefit the Leukemia and Lymphoma Society (LLC). March Madness is the NCAA men’s basketball tournament involving 64 teams which kicks-off Thursday, March 18 (excluding the play-in game).

All students who do not participate in NCAA athletics are invited to participate in the fundraiser by donating $3 and picking the winners for each NCAA bracket submission. “The top underclass winner at Moravian will receive free textbooks for the fall semester up to $300,” said Sandy Giordano, director of the Moravian College Bookstore. “The top senior winner will receive a diploma frame. The third place winner will receive a $50 gift certificate to the college bookstore.”

“This is a fun and easy opportunity to raise money for those suffering from lymphomas, the most common blood cancers, leukemia, myeloma and myelodysplastic syndromes which affects nearly 913,000 Americans.” Giordano added. “Leukemia causes more deaths than any other cancer among children under the age of twenty. As a non-profit, the LLS relies on the generosity of corporations, foundations, and individuals to help continue the fight against these diseases.”

Moravian College is a private, coeducational, selective liberal arts college located in Bethlehem, Pennsylvania. Tracing its founding to 1742, it is recognized as America's sixth-oldest college. Visit the Web site at www.moravian.edu.