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Manager of creative services, Lehigh Valley IronPigs baseball
Take him out to the ballgame
The next time you’re enjoying the video board display during a Lehigh Valley IronPigs game at Coca Cola Park in Allentown, you may have Tyler deRouen ’09 to thank. He made the most of his graphic design internship with the regional baseball team, learning essential skills that helped him land a full-time position as its manager of creative services.
During the season, it’s not uncommon for deRouen to log more than 100 hours a week at the ballpark, creating artwork for brochures, flyers, online advertisements, the website, audio/video displays, promotional giveaways, tickets, and game day presentations. DeRouen says that despite the long hours, it’s exciting to watch his art influence the fan experience.
He found encouragement and constructive criticism from Anne Dutlinger, associate professor of art, who pushed him to sharpen his skills and demand excellence of himself.
“Anne took the time to get to know her students and understand their creative styles,” says deRouen, who majored in graphic and interactive design. “She always gave me great criticism as well as confidence. She understood my weaknesses and strengths as a designer, and she helped me focus more on how I could improve my strengths to make them work in my favor. Teachers like Anne encourage students to want to do their best by spending less time worrying about failure and focusing on how they can become successful.”
Academics were only one component of deRouen’s Moravian experience. He also played football and credits the friendships he made on and off the field with helping him find a healthy balance.
“The friendships that grew from playing football had a great impact on my career and life,” says deRouen, who played tailback and running back. “My friends have helped me by keeping my spirits high, whether it was because I was injured from football or stressed about work.”
"My faculty mentor helped me focus on how I could improve my strengths to make them work in my favor."