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Moravian College Professor featured in USA TODAY article on the Economics of Sports

Bethlehem, Pa., July 27, 2006—Dr. Peter von Allmen, professor of economics and business at Moravian College, was the lead expert featured in the business cover story on the economics of sports in USA TODAY, Thursday, July 27, 2006.  “Batter up! Sports economics hits field,” written by USA TODAY business reporter Sue Kirchloff, takes a look at the expanding field of economic study in sports and its integration into college classrooms.  This major trend story was spurred by the popularity of von Allmen’s leading textbook, The Economics of Sports, which he co-authored with Michael Leeds, professor of economics at Temple University.  

The Economics of Sports, published in 2001, has become the international standard in colleges and universities. The book grew out of courses that von Allmen and Leeds have taught at their respective institutions.  A second edition was issued in 2004. The book has been translated into Chinese, and one of its most popular markets is in Australia. 

Classes focusing on the economics driving the sports world have been very popular among business students at Moravian College and elsewhere.  In the USA TODY article, von Allmen is quoted as saying, “Students absolutely eat this up. At most schools, the course is closed the day it opens. Sports, from an economic standpoint, is a fascinating industry because it's so woven into the popular culture. People care about it in a way that they don't care about a lot of other industries that have similar or even greater economic impact.”

Earlier this year, von Allmen was named ACE Fellow for academic year 2006-7 by the American Council on Education (ACE.) The ACE Fellows Program, established in 1965, is designed to strengthen institutions and leadership in American higher education by identifying and preparing promising senior faculty and administrators for responsible positions in college and university administration. Thirty-eight Fellows, nominated by the presidents or chancellors of their institutions, were selected this year in a national competition.

von Allmen, who received his B.A. from College of Wooster and earned his Ph.D. from Temple University, teaches courses in microeconomic theory, labor economics, industrial organization, the economics of sports, and the economics of health & health care. He has published in the areas of family labor supply, competitive balance and league structure, compensation schemes in professional sports, and post-secondary pedagogy.

Link to the USA TODAY article: http://www.usatoday.com/money/2006-07-27-sports-econ-usat_x.htm

Moravian College is a private, coeducational, selective liberal arts college located in Bethlehem, Pennsylvania. Tracing its founding to 1742, it is recognized as America's sixth-oldest college. Visit the Web site at www.moravian.edu.