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Moravian Alumni to Grace Billboards in Lehigh Valley this Fall

Campaign highlights impact of Moravian alumni on people’s lives in the Valley

Billboard The Moravian Effect
Billboard The Moravian Effect
Billboard The Moravian Effect
Billboard The Moravian Effect
Click on the images above for larger version.

Bethlehem, Pa., October 1, 2012—If you live in the Lehigh Valley, chances are your life has been affected by a Moravian College graduate. This fact serves as the inspiration behind the College’s “Moravian Effect” campaign that has been running recently in Lehigh Valley newspapers and will adorn billboards on Route 22 and 78 during October and November.

Three billboards will run beginning October 1 and the forth will start on November 1. Each display will feature a notable Moravian alumnus who represent one of four major employment areas: healthcare, financial services, legal professions, and education.

More than 40 percent of Moravian’s 15,000 living alumni reside in the Lehigh Valley and surrounding areas. “At Moravian, we are proud of the quality of our alumni, their achievements, and the important roles they play in Lehigh Valley and beyond,” said Gary Carney, vice president for institutional advancement. “Our alumni are integral to the workforce and are positioned to affect future progress, providing highly educated, technically skilled workers. They have also distinguished them¬selves nationally and internationally in the fields of medicine and health care, business, education, law, government, and other areas.”

John M. Morganelli ’77, district attorney of Northampton County, will be featured on a billboard on Route 22 near the Airport Road interchange. Morganelli represents the 90 Moravian alumni working in the legal professions, serving as attorneys or judges in the Lehigh Valley.

One of 465 financial services professionals in the Valley from Moravian is Kelly McLean Rindock ’03 who is a financial advisor for the Steel Valley Investment Group of Raymond James & Associates, Inc. She will be featured on a Route 78 billboard near the Route 412 (Hellertown) interchange during October.

Brothers Jonathan’98 and David ’99 Horvath will be featured on the Route 22 billboard near the 512 interchange during October. Both are principals in the Bethlehem Area School District-- Jonathan is the principal at Asa Packer Elementary School and David is the principal at East Hills Middle School. The brothers are two of the 750 educators in the Valley from Moravian.

During the month of November, David B. Vasily, M.D. ’71, founder and president of Lehigh Valley Dermatology Associates, Ltd. and Aesthetica Cosmetic & Laser Surgery Center will be featured on a Route 22 billboard near the Cedar Crest Boulevard interchange. Vasily is one of 325 healthcare professionals in the Lehigh Valley who are Moravian College graduates.

“Moravian’s students benefit from what we call ‘The Moravian Effect,’” said Ken Huus, vice president for enrollment. “An added value from their Moravian experience is created through our core pillars of strong, personalized majors, hands-on learning opportunities, and an encouragement of a deeper enjoyment of life—which is nurtured by engaged faculty members and alumni. Surveys of our graduates show that these qualities help them grow in four years into focused adults who succeed and excel in an increasingly challenging world. Our graduates carry these qualities into the world, positively affecting the Lehigh Valley, the region, the country and the world.”

Moravian alumni influence countless others with the exponential effect that is Moravian. Stories on each of the alumni featured as part of The Moravian Effect campaign can be found on the College’s website at www.moravian.edu/moravianeffect. There are more than 50 alumni featured on the site.

Moravian College is a private, coeducational, selective liberal arts college located in Bethlehem, Pennsylvania. Tracing its founding to 1742, it is recognized as America's sixth-oldest college. Moravian partners with students to build a strong foundation for their future. Visit the College’s Web site at www.moravian.edu.