Monday, January 24, 2005

“Make a Memory--Take A Kid to the Game”
MORAVIAN COLLEGE INVITES YOU TO ATTEND THEIR “TAKE A KID TO THE GAME” PROGRAM PRESENTED TO THE LEHIGH VALLEY

Get involved and Take A Kid to a Women’s Basketball Game January 26, 2005, 7:00 p.m.

BETHLEHEM, PA – Moravian College is inviting all area youth to attend its upcoming women’s basketball game, January 26, 2005, against Elizabethtown College. Youth will have an opportunity to experience the college game-day atmosphere when Moravian College hosts NCAA® Basketball’s 10th Anniversary Take A Kid to the Game® (TAKG) day celebration, January 26, 2005. Youth, ages 13 and younger, will receive a free ticket with the purchase of a full-priced adult ticket, to watch the Greyhounds take on the Blue Jays at Johnston Hall. Special giveaways and on-court promotions will be geared to our younger fans.

Moravian College is one of more than 500 institutions across the nation that have come to participate in this campaign that is focused on attracting more of the nation’s youth to college games. The Take A Kid to the Game® program is celebrating its 10th year in the promotion of NCAA® athletics.

“We are thrilled to be apart of this 10th anniversary celebration of the TAKG program,” said Mary Beth Spirk, Head Women’s Basketball Coach at Moravian College. “As we began our involvement with this worth-while program, we hoped that all youth in our community would have the opportunity to experience the one-of-a-kind atmosphere during a Moravian College basketball game, now it’s a reality.”

Tickets for this special 10th anniversary game can be purchased at Moravian College’s Johnston Hall the night of the game. For more information, contact Amy Endler, assistant women’s basketball coach at 610-861-1404.

TAKG is a grassroots marketing campaign created by Host Communications, Inc. to encourage alumni and fans to take their kids out to stadiums and arenas to experience intercollegiate athletics. HOST, a wholly owned subsidiary of Bull Run Corporation, is a sports, lifestyle and affinity group marketing and management company based in Lexington, KY.